So these guides put the big selling platforms side by side on cost, setup and who each one fits: Shopify, Etsy, Amazon, Wix and WooCommerce. Each one says plainly which kind of seller should pick which platform.

A straight answer for someone who makes things and has never sold online, with the same facts for both and the real sign-up screens.

A straight answer by what you sell, with the same facts for both, the fee math written out, and when each one is the wrong choice.

A straight answer for someone who has never sold online, with Amazon's real fees, Shopify's real fees and the real screens for linking the two.

A straight answer for someone who has never sold online, with the real fees and the real sign-up screens.

The cheapest plan that can take payments costs the same on both. What differs is what the site is built to do.

WooCommerce's software costs $0. A store built on it still has a monthly bill, and it comes with more work.